Progress Map

This blog I shall use as my progress Map. I shall be recording my research discoveries and journey exploring my lead question.

Are the media benefitting or the reciever through brand advertising?

Are the media benefitting or the reciever through brand advertising?

Monday, 10 May 2010

Hippies, mods, rockers and punks celebrated in youth culture archive Photographic Youth Music Culture Archive features thousands of images, videos..

Mods and rockers descend on Hastings in 1964



The rivalry between mods and rockers is one of the aspects of youth culture examined in the archive. Photograph: PA

There are very few places where mods could stand side-by-side with rockers, hippies with skinheads, or emos with punks without the flicking of knives, the stomping of boots or the hoiking up of phlegm.

But these disparate and frequently warring youth tribes – not to mention the Teddy boys, psychobillies, new romantics, ravers, crusties, hoodies and nu-ravers – have at last achieved the kind of harmony on theinternet that has all too often eluded them in the real world.

They live on, for ever young and stylish, in a new multimedia archive that aims to provide a definitive visual, verbal and musical history of the past 70 years of youth culture.

"In this country, there's a kind of new imperialist cultural attitude about street style as a British phenomenon – that it's something that comes from the UK or the US and that it's something the rest of the world follows," he said. "But it's now everywhere. The wonderful thing is that in a year's time, we'll have been able to input information about youth culture from India and Indonesia and elsewhere where these things are bubbling up."



http://www.guardian.co.uk/lifeandstyle/2010/may/02/youth-culture-photography-archive


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